10 Polaroids: Marco Zanini Captures His Italian Trip — in Polaroids


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10 Polaroids


The designer for Santoni documents his excursion to Italy’s Marche region exclusively for T.


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Nov. 30, 2017

Marco Zanini, the designer behind Santoni, is a man of many inspirations: He is influenced by everything from Brutalist architecture to children’s toys, all of which he documents religiously on his Instagram account.


But for a recent work trip from his home base of Milan to the small town of Corridonia in the country’s Marche region, Zanini did something out of the ordinary: He brought along a Polaroid camera, and captured what he saw over three days of meetings, fittings and factory visits exclusively with T. (He even took a break for some chocolate.)


“To extensively travel between workshops and factories is my way of doing my job: As a designer I always seek direct contact and one-to-one exchange of ideas with artisans, pattern-makers and seamstresses,” he says. “In my opinion, fashion is about teamwork, and I believe that the designer shouldn’t live aloof in his or her ivory tower… I always prefer to be on the front line!”


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CreditMarco Zanini

Milan, 7:30 a.m., Nov. 8: “Being a fashion designer means to be on the road all the time. Fast and very slow trains, cars (fast and slow), planes; just any means of transportation to reach factories and workshops.”


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CreditMarco Zanini

Ancona, 11:30 a.m., Nov. 8: “More travel. It’s an ‘If the mountain won’t come to Muhammad, then Muhammad must go to the mountain’ kind of thing …”


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CreditMarco Zanini

Corridonia, 1 p.m., Nov. 8: “In this sort of routine, your trolley is your best friend (and, on occasion, a practical coat hanger, too).”


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CreditMarco Zanini

Corridonia, 3 p.m., Nov. 8: “At Santoni, handmade truly means handmade.”


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CreditMarco Zanini

Fano, 11 a.m., Nov. 9: “Being a male designer designing men’s wear also means you can try on your own stuff, which is rather fun (at least for me — since I had only designed women’s wear from the time I started in the business).”


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CreditMarco Zanini

Fano,5 p.m., Nov. 9: “A sugar rush is a welcome treat, especially in the middle of an intense fitting.”


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CreditMarco Zanini

Fano,  8 a.m., Nov. 10: “Working with Santoni brings me to Adriatic seaside towns all year round: Any beach on a chilly November morning looks deserted, suspended and somehow ghostly.”


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CreditMarco Zanini

Fano,  8:15 a.m., Nov. 10:  “This picture recalls the lyrics of song I very, very much love (‘Everyday Is Like Sunday’ by Morrissey: ‘…This is the coastal town that they forgot to close down…’).”


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CreditMarco Zanini

Fano, 8:30 a.m., Nov. 10:“Hotels of any kind. Your second home in No Man’s Land.”


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CreditMarco Zanini

Fano, 9 a.m., Nov. 10: “Tools of the trade.”


Related: A Designer Inspired by Italy — and Scandinavia















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